Meat colour matters — to butchers, customers, and everyone in between. If you want to ensure your meat products are the best-looking ones on the market, measuring meat colour is an excellent way to start. HunterLab has the tools you'll need to obtain precise and consistent results.
Consider your own food shopping experiences. When you buy meat, what do you look for? Size? Texture? How about colour?
Distributors and packagers observe the colour of meat closely. A bright, vibrant colour usually indicates the meat is fresh and will be safe to consume for some time. If the meat looks dull or slimy or has patches of discoloration, would you be as excited about buying it? Probably not. These signs indicate that the meat has been out for some time and may be starting to spoil.
When selling meat, coloration and visual appeal keep buyers interested in your products over other brands. The fresher it looks, the more likely they'll be to stick with yours. That's why you need to pay close attention to meat colour measurement during your packaging and manufacturing processes.
Maintaining consumer colour preferences takes more work than judging products by eye. Preserving consistency requires equipment designed for colour measurement, allowing you to get the most accurate depiction of your meat's colour.
While there are no guidelines for measuring meat colour, decades of research have shown the spectrophotometer delivers the most accurate, scientifically sound results. It accounts for factors like lighting and environment to determine an exact colour, exhibiting this result through L*a*b or a similar colour measurement scale.
Every spectrophotometer is different, and at HunterLab, we've used our decades of experience to develop equipment that works with any solid, liquid, or powdered food. When it comes to meat colour measurement, the ColorFlex EZ does the job well.
This compact, user-friendly device makes colour measurement a breeze, delivering results instantaneously and sending data to your chosen printer or computer. Anyone on your team can cart this equipment around your facility and monitor meat colour with the press of a button, delivering results using your preferred colour scale or indices.
From versatile colour measurement on an easy-to-read LCD display to detailed quality control software, the ColorFlex EZ has everything you need to monitor the colour of your meat. Measure your products with this device by requesting a quote from HunterLab today, and see how we can make your distribution process faster than ever.
HunterLab goes beyond color, delivering precise, science-backed solutions that help industries achieve superior quality and appearance control. As a global leader in spectrophotometry, we empower businesses to reduce waste, improve efficiency, and enhance product consistency—directly impacting the bottom line. By combining innovation, real-world expertise, and sustainable measurement solutions, we help manufacturers optimize production, minimize material loss, and meet the highest industry standards. Follow us on LinkedIn