Measuring the Color
of Pet Food
The color of pet food is an important quality attribute that affects consumer perception and preference. Pet owners often associate certain colors with specific ingredients or flavors and expect the pet food to have a consistent and natural appearance. To determine consumer acceptance, HunterLab spectrophotometers provide objective measurements during manufacturing to predict product quality, consistency, and shelf appeal. With the ever-growing demand for premium-quality pet food, color measurement is a priority for producers. Our industry-leading color measurement instruments give producers quantitative standardization values to evaluate quality repeatedly and reduce wastage accurately.
Why measure the color of pet food?
Improve visual appeal: Pet food comes from various sources, and even the slightest color variation can reflect on the quality of the product. Whether small pellets, large treats, supplements, or canned pet food items, pet owners increasingly seek products that nourish their pets correctly. That is why color control in the processing and development stages is crucial to the overall outcome.
HunterLab spectrophotometers can ensure any form of pet food meets industry standards and, most importantly, customer expectations.
Safety of your products. Guaranteed. HunterLab Aeros is the ONLY smart non-contact spectrophotometer in the world. Its unique Auto-height positioning enables color measurement of non-homogenous materials with better accuracy and safety.
45°/0° measurement geometry measures color the way the eye sees color:
HunterLab spectrophotometer, ColorFlex, uses circumferential 45°/0° geometry and a 1” sample viewing area for the most accurate and consistent measurement of pet food. This geometry replicates the human visual response, measuring color the way the eye sees color.
Easy monitoring of Quality Control processes: You need an easy-to-use, reliable color measurement instrument to provide early warning signals that ensure your quality control processes work seamlessly. HunterLab spectrophotometers also help reduce wasted end products and improve your top-line revenue.
Boost your brand reputation: Quality is paramount to gaining market share. You want to give your customers the best you have to offer. Pet food is crucial for pet health and must undergo stringent quality control (QC) processes. HunterLab spectrophotometers provide precise measurements within 5 seconds and occupy minimal bench space.
Say goodbye to manual errors and repetitive work: With an easy-to-use modern interface and the latest data communications features, our best-in-class spectrophotometers reduce the time and labor necessary to evaluate color. Additionally, they come with color measurement software that can store and recall thousands of standards. The data is displayed and stored digitally and can be fed into your Statistical Process Control (SPC) systems, facilitating more efficient workflows. These features accelerate the quality control process by shrinking the time to measure multiple samples.
Check out these solutions for measuring the color of pet food
These are the color-measuring instruments for pet food that our customers are having remarkable success with:
The HunterLab Advantage
The HunterLab spectrophotometers are backed by over 70 years of innovation from the world’s most trusted color quality experts.
Our spectrophotometers are valuable to any pet food processing facility and can help users confidently create consistent, high-quality products. HunterLab instruments are well-known for measuring the correct color of pet food and setting standards to help you deliver better products than your competition.
To learn more about our products, contact our color measurement expert today!