Measuring the Color
of Potato Chips
Color is an important quality parameter for potato chips if you want consumers to love your brand and keep coming back to grab another packet. HunterLab provides the color measurement solutions required to meet the quality standards of visual perception for potato chips or crisps. Our best-in-class color measuring instruments, spectrophotometers, provide the objective data needed to monitor potato color. They can also be calibrated to match the color standards reference chart for potato chip measurement.
Why measure the color of potato chips?
The color standards reference chart for potato chip analysis is designed for the visual analysis of potato color, but the visual analysis is not always accurate. Unlike human perception, the instrumental analysis provides the objective data needed to monitor potato color and can be calibrated to match the color standards reference chart for potato chip measurement.
Spectrophotometers offer the most advanced method for the color analysis of potatoes. They are simple to use, highly accurate, and used to monitor the color of raw potatoes and changes in shades during the roasting or frying processes.
The biggest challenge in potato chip sample measurement is the non-uniform structure of the sample. Also, potato chips can have high variations based on the potato's color, moisture, baking time, oil content, seasonings, and many other factors. A potato chip color measurement device needs specific mechanisms to address these variations, such as rotating platforms, automatic height adjustments, and a large viewing area. Hunterlab’s non-contact spectrophotometers offer accurate color measurements for nearly any sample structure and size without touching the sample surface. This new technology has considerably reduced errors in sample surface differences, creating the most accurate form of color measurement for non-uniform samples.
Check out this solution for measuring the color of potato chips
This is the color measuring instrument for potato chips that our customers are having great success with:
The HunterLab Advantage
HunterLab has been a leading name in spectrophotometers and color data management for over 70 years. Many of the world’s top potato chip manufacturers and snack food industry companies rely on HunterLab products to meet their needs for color quality control. The HunterLab team of experts has responded to many of the challenges listed above and worked hard to develop and create spectrophotometers that address these specific needs.
Our products offer state-of-the-art technology to provide the quality and consistency needed for consumer acceptance and name-brand recognition. Contact us today for more information on our product line and why most industry leaders choose HunterLab for all their color measurement needs.
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